What's shipped recently across SignalBranding.
A rolling three-month log of product updates — AI Visibility, Reviews, Competitor Lens, Risk Radar, Weekly Brand Brief, and the dashboard.
This month
3 updates
AI Answer Snapshot side-by-side compare
Compare two captures of the same prompt with a word-level diff and a structured list of new, dropped, and changed claims.
- Word-level diff highlights additions, deletions, and rewordings inline.
- Side panel breaks down competitors mentioned, missing claims, and inaccurate claims as separate lists.
- Snapshot picker now sorts by capture date and shows the source model on every row.
Mobile command navigation refinements
The mobile Signal Index drawer is faster, has clearer hierarchy, and remembers the last visited module per session.
- Drawer opens in under 120ms on mid-tier devices and now closes on swipe.
- Active-route indicator uses a scanning underline to match the desktop signal bar.
- Last visited module is restored when reopening the drawer in the same session.
Brand Signal Map layout pass
The dashboard Brand Signal Map now scales cleanly from 360px wide tablets up to 4K displays.
- Cluster labels reflow instead of overlapping on dense weeks.
- Hover and tap targets reach the 44px guideline on touch devices.
- Color tokens align with the rest of the dashboard for consistent contrast.
Last month
4 updates
Review Intelligence import improvements
CSV review imports now auto-detect columns, preview the first three rows, and flag duplicate verbatim text before commit.
- Column auto-detection covers G2, Trustpilot, App Store, Play Store, and generic exports.
- Three-row preview shows how reviews will be parsed before any data is written.
- Duplicate detection compares verbatim text across existing reviews and the import set.
Competitor Lens comparison overlays
Competitor positioning gaps are now visualised as overlay deltas instead of stacked rows.
- New overlay mode shows where your messaging diverges from each tracked competitor.
- Hovering a delta surfaces the underlying claims and the source they were extracted from.
- Switch between overlay and table view from the toolbar.
Risk Radar alert routing
Route Risk Radar alerts by severity to the right inboxes — and silence noise during off-hours.
- Per-severity routing rules: critical, high, watch.
- Quiet hours window per workspace, with override for critical events.
- Triage drawer now records who acknowledged each event and when.
Email preference and consent improvements
The email preference console now shows what each channel sends and how often, with one-click unsubscribe per category.
- Each channel lists frequency, sender identity, and a recent example.
- Marketing consent is captured separately from transactional and brief emails.
- Unsubscribe pages confirm the change and offer a single re-subscribe action.
Two months ago
4 updates
Weekly Brand Brief share links
Each Weekly Brand Brief now has a public share link with a print-friendly view for stakeholders outside the workspace.
- Tokenised share URL at /b/{token} with revoke control in the brief settings.
- Print-friendly layout exports cleanly via Save as PDF in any browser.
- Footnoted sources remain attached to every claim in the shared view.
Customer Language extraction quality
Phrase frequency extraction is more accurate on long reviews and noisy AI answers.
- New segmentation step splits long passages into clause-level units before counting.
- Stopword filtering tuned to keep brand-relevant adjectives and verbs.
- Trend arrows now compare on a rolling 28-day window for stability.
Dashboard speed pass
First meaningful paint on the Brand Dashboard is roughly 40% faster on cold loads.
- Module data fetches run in parallel rather than sequentially.
- Chart rendering deferred until idle so above-the-fold content paints first.
- Skeleton states match the eventual layout to remove perceived jank.
AI Visibility prompt library
Curated starter prompts grouped by industry and intent, ready to add to a tracked set in one click.
- Library covers SaaS, e-commerce, fintech, healthcare, and developer tools.
- Each prompt notes which AI assistants are best suited to it.
- One-click add appends a prompt to your tracked set without leaving the library.
Three months ago
3 updates
Brand Snapshot foundation
Brand Snapshot is the canonical brand record every other module hangs off — identity, positioning, tracked prompts, competitors.
- Single screen captures brand identity, positioning, and tracked prompts.
- Snapshots seed AI Visibility, Reviews, Competitors, and Briefs automatically.
- Versioned record so you can compare the brand state across months.
Workspace settings refresh
Workspace settings reorganised into clearer sections for sources, competitors, alerts, and team.
- Each section is independently saveable so partial edits never lose state.
- Inline validation surfaces conflicts before the save attempt.
- Audit trail records who changed what and when.
Cookie and consent surface
EU- and UK-friendly cookie consent surface with documented categories and a remember-my-choice control.
- Essential cookies on by default, everything else opt-in.
- Categorised disclosure for analytics, preferences, and marketing.
- Decisions persist per device and are easy to revisit from the footer.
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Send the use case and the channel it covers (AI, reviews, competitors, briefs, risk). We read every request.