Create your first Brand Snapshot

What a Brand Snapshot is

A Brand Snapshot is the workspace record that anchors every other module — AI prompts, reviews, competitors, risks and briefs all attach to a brand. You can have multiple brands per workspace.

Steps

• Open Settings → Brands, or use the brand selector in the app header.
• Click 'Add brand' and enter a brand name, optional website, and short positioning note.
• Save. The brand is created with no fabricated metrics — every panel will say 'no data yet' until you add real signals.

What happens next

The Dashboard becomes the home view for that brand. From there you can jump into AI Visibility, Reviews, Competitors, Customer Language, Risk Radar, or Weekly Briefs.